The 3 Most Important Skills in Sales are:

Finder – Closer – Developer.

When we watch sales movies, we will hear always closing, closing, everything is about CLOSER. And nobody is paying attention to the FINDER and DEVELOPER.

In sales, FINDER is very important. 

FINDER is somebody who goes out networking and finds the contact to close.

CLOSER is somebody who is good in asking questions that maybe somebody else is afraid to ask and get into the process. They are good at script, they know how to close.

DEVELOPER is somebody who follows up with the client that was close by the closer and found by the finder.

Most of the companies don’t even think about the DEVELOPER. They are mainly in the closer section and not even in the finder section.

Which is the most valuable between these three to sales organization?

Most people automatically go to CLOSER. Generally, most of the people say the CLOSER is the most important.

FINDER is by far the most important skill and position to find.

Once a while you can find somebody who has all the three skills, Finder-Closer-Developer and if they do, it is guaranty that they will do 7 figures unless they are lazy. But most of them don’t have all of them.

So, why FINDER is more important than CLOSER? Because CLOSER can be taught and even DEVELOPER can be taught but FINDER cannot always be taught.

FINDERS are irreplaceable because the system can teach how to sell. The system can teach how to follow up but system finding takes a lot a courage to do this.

Credit: Patrick Bet-David.