
relationships and an improved career. STRATEGIC
giving also makes you feel good about yourself.
STUPID giving leads to failure and frustration.
Examples of Strategic Giving:

1. Send an email to your list that entertains,
motivates and inspires.
2. Give a free webinar that leads to the sale of your product or service.
3. Give a free talk that leads to the sale of
products and/ or high ticket consulting.
4. Give your books or courses to influences who
might Joint Venture with you or plug you.
5. Give your time to people in the media who can
give you free publicity.
6. Give gifts to your best clients to show how
much you appreciate them; after all, they’ve given
you a good life. (I just did yesterday)
7. Give money to those who are poor, less
fortunate, etc. – which puts you in harmony with
the Universe and creates greater abundance.
There’s a difference in HOW you give and WHO you
give to.
There’s a difference between strategic and stupid
giving.

Be generous with those who are giving you money.
Go the extra mile with those who are paying.Be stingy with those who aren’t. Cut stingy
people, freeloaders and glad-handers out of your
life immediately.
- Dan Lok

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